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If You're so Brilliant... how Come You Can't Identify Your Key Customers - PDF
If You're so Brilliant... how Come You Can't Identify Your Key Customers - PDF
نویسندگان: Cheverton P خلاصه: Key account management (KAM) is not a sales initiative, it is a business-wide process that must be managed and supported from the top. Here we have a book or all those involved in the management of key accounts, but uncertain about how these important customers are identified, selected and managed. In a clean, direct style, Cheverton cuts to the quick and shows how to achieve the core objectives of KAM: retain existing customers in a competitive environment; grow through acquiring new long term contracts; achieve global 'preferred supplier' status; manage customers serviced by several departments in a consistent way; create a customer intimate business; achieve operational excellence. 'Managing the future' Cheverton says is the purpose of KAM: achieving a realistic balance between objectives, the market opportunity and the resources available. Global cases, tools, techniques and exercises are all features of this inspired little book.
THE FLAG AND THE CROSS - Epub + Converted PDF
THE FLAG AND THE CROSS - Epub + Converted PDF
نویسندگان: Philip S. Gorski AND Samuel L. Perry Foreword by Jemar Tisby خلاصه: I thought I had endured the worst racism that Christians could spew at me. Then came November 2016. In a bracing turn of events, a minority of voters elected Donald J. Trump as the 45th president of the United States. To add to the head- spinning element of the moment, exit polls showed that white evangelical Christians who voted had pulled the lever for Trump at a rate of about 81 percent. I remember staying up late on election night as the results rolled in. I sat alone, my wife having long since gone to bed with the resolution that seeing the results live on television would not change the outcome. It was dark and I was toggling my eyes between the television screen and the Twitter feed on my phone. When it was clear that Trump had won, it became nearly impossible for me to grab and hold onto a single thought as my mind and emotions struggled to keep up with this new development. Finally, a feeling of dread settled over me as I reckoned with the fact that a blatant opponent of racial justice would soon occupy the highest political office in our nation. Then my thoughts focused on matters closer to home: my church. I attended a congregation that was predominantly white and evangelical. By the percentages and from my own interactions with them, I knew that many of my fellow churchgoers had voted for Trump. I couldn’t shake the pain I felt. I had made no secret about my concerns about this man, particularly his long record of trafficking in racial stereotypes and coddling racists. How could I go to church that Sunday with people who so clearly misunderstood and perhaps even dismissed my reality as a Black person in America? How could I sing, pray, and exchange pleasantries with folks who seemed not to care what their favored politician’s plans would mean for me, my family, our community, and our country? I knew I wouldn’t be able to fake it, and I didn’t want to try.
OET Optometry_ Official OET Practice Book 1_ For tests from 31 August 2019_nodrm - PDF
OET Optometry_ Official OET Practice Book 1_ For tests from 31 August 2019_nodrm - PDF
نویسندگان: Cambridge Boxhill Language Assessment (OET) خلاصه: OET is an international English language test that assesses the language proficiency of healthcare professionals seeking to register and practise in an English-speaking environment. It provides a validated, reliable assessment of all four language skills – listening, reading, writing and speaking – with the emphasis on communication in healthcare professional settings. OET tests candidates from the following 12 health professions: Dentistry, Dietetics, Medicine, Nursing, Occupational Therapy, Optometry, Pharmacy, Physiotherapy, Podiatry, Radiography, Speech Pathology and Veterinary Science. Candidates are encouraged to prepare thoroughly for their OET test. Language proficiency and test taking skills For more information about OET including the latest test dates and a complete list of test locations and preparation providers, as well as access to our free test preparation package Start for Success, visit the OET website: www.occupationalenglishtest.org About the test OET assesses listening, reading, writing and speaking. There is a separate sub-test for each skill area. The Listening and Reading sub-tests are designed to assess the ability to understand spoken and written English in contexts related to general health and medicine. The sub-tests for Listening and Reading are common to all professions. The Writing and Speaking sub-tests are specific to each profession and are designed to assess the ability to use English appropriately in the relevant professional c
OET Dietetics_ Official OET Practice Book 1_ For tests from 31 August 2019_nodrm - PDF
OET Dietetics_ Official OET Practice Book 1_ For tests from 31 August 2019_nodrm - PDF
نویسندگان: Cambridge Boxhill Language Assessment (OET) خلاصه: OET is an international English language test that assesses the language proficiency of healthcare professionals seeking to register and practise in an English-speaking environment. It provides a validated, reliable assessment of all four language skills – listening, reading, writing and speaking – with the emphasis on communication in healthcare professional settings. OET tests candidates from the following 12 health professions: Dentistry, Dietetics, Medicine, Nursing, Occupational Therapy, Optometry, Pharmacy, Physiotherapy, Podiatry, Radiography, Speech Pathology and Veterinary Science. Candidates are encouraged to prepare thoroughly for their OET test. Language proficiency and test taking skills For more information about OET including the latest test dates and a complete list of test locations and preparation providers, as well as access to our free test preparation package Start for Success, visit the OET website: www.occupationalenglishtest.org About the test OET assesses listening, reading, writing and speaking. There is a separate sub-test for each skill area. The Listening and Reading sub-tests are designed to assess the ability to understand spoken and written English in contexts related to general health and medicine. The sub-tests for Listening and Reading are common to all professions. The Writing and Speaking sub-tests are specific to each profession and are designed to assess the ability to use English appropriately in the relevant professional c
OET Podiatry: Official OET Practice Book 1 - Original PDF
OET Podiatry: Official OET Practice Book 1 - Original PDF
نویسندگان: Cambridge Boxhill Language Assessment (OET) خلاصه: For tests up to and including 3 August 2019.From the makers of OET.Test and build your English skills with this official OET Podiatry resource. Each Practice Test Book includes:•Three OET practice tests with answer keys•An overview of OET and how the test is scored•The Test-Taker’s Information Guide•Key assessment criteria•Useful language information.Please note that you will not be able to print out the sample tests that are in the book. If you wish to be able write on the tests, we recommend that you purchase the print book. ***Want to buy both print and kindle versions?***Buy the print book from Amazon.com and you will be given the option to purchase the kindle book at a heavily discounted price.
The Colombian Economy and Its Regional Structural Challenges A Linkages Approach - Original PDF
The Colombian Economy and Its Regional Structural Challenges A Linkages Approach - Original PDF
نویسندگان: Eduardo A. Haddad · Jaime Bonet · Geoffrey J. D. Hewings خلاصه: Preface I have been teaching a Ph.D. course on “Applied General Equilibrium Models” at the University of São Paulo, Department of Economics, since 1999. Over the last editions of the course, the material was built around specific countries or regions, selected to be the object of modeling practices undertaken by the students. This praxis turned out to be very rewarding for the students since they were motivated to apply different techniques to study concrete problems in a common economic system. Throughout this process, they had the opportunity to collaborate among themselves and interact with scholars from the study regions, often generating scholarly publications. We had already worked with countries such as Brazil, Chile, Greece, and Paraguay, and with different regional contexts, especially within Brazil. Colombia had always been a top candidate to receive our attention. Our previous engagement with colleagues from the Centro de Estudios Económicos Regionales (CEER), a research center specialized in Regional and Urban Economics at the Banco de la República— the Colombian Central Bank—provided a unique opportunity to develop a special edition of the course on the country. During a visit to Cartagena in 2019, Jaime Bonet and I finally agreed to use Colombia as the case study in the forthcoming edition of the course. We designed the Colombian edition in innovative and challenging ways, raising the bar for the expected outcomes, including a workshop to be hosted in Cartagena in 20201 and the publication of a volume including the contributions by different authors forming a cohesive unit. We built the activities upon solid co
The Relational Governance of Artificial Intelligence Forms and Interactions - Original PDF
The Relational Governance of Artificial Intelligence Forms and Interactions - Original PDF
نویسندگان: Sabine Wiesmüller خلاصه: he book “The Relational Governance of Artificial Intelligence—Forms and Inter- actions” by Sabine Wiesmüller deals both with the theoretical prerequisites and prac- tical possibilities of the governance of “Artificial Intelligence” (AI) in the interplay of social, entrepreneurial, and ethical decision-making logics. In particular, Sabine Wiesmüller’s book aims to contribute to the discussion of a theme that all societies are confronted with today and for which solutions are being sought, namely the complex interactions and network effects of the technological, economic and social aspects of AI. The book focuses on a genuinely interdisciplinary analysis: The overlap and rela- tionalisation between economic, system-theoretical, and ethical language games. Only through such a relationalisation—and this is one of the basic assumptions of the author—can the challenges of the rapidly developing technical and economic possi- bilities, risks, and challenges of artificial intelligence in the economy and society be understood and productively dealt with. The aim of the analysis is therefore twofold: On the one hand, it provides a theo- retical literature reconstruction of the polyvalent forms of governance of AI. On the other hand, it also addresses the practical possibilities for an intersectoral imple- mentation of relational governance of AI. The latter means that the governance of AI must enable and promote the cooperation of the multiple stakeholders involved, especially their interests, resources and decision-making logics. It is therefore about the relational governance of economic and social transactions that relationalise tech- nical logic, economic value creation and ethical demands such as self-interest, trust, integrity and stakeholder legitimacy. In this way, the adaptive approach to uncertainty and process dynamics becomes possibl
Sustainable Development Disciplines for Society Breaking Down the 5Ps—People, Planet, Prosperity, Peace, and Partnerships - Original PDF
Sustainable Development Disciplines for Society Breaking Down the 5Ps—People, Planet, Prosperity, Peace, and Partnerships - Original PDF
نویسندگان: Shujiro Urata • Ken-Ichi Akao • Ayu Washizu خلاصه: Introduction This multidisciplinary book provides 14 problem-solving lectures on the sustainable development of people, peace, planet, and prosperity—four of the five keywords for the Sustainable Development Goals (SDGs), 4 namely people, planet, prosperity, peace, and partnerships (5Ps). According to the Resolution adopted by the General Assembly of the United Nations (2015, p. 2), the SDGs are intended to promote the following actions in these five areas: (1) For people: end poverty and hunger in all their forms and dimensions, as well as ensure that all human beings can fulfill their potential with dignity and equality and in a healthy environment. (2) For planet: protect it from degradation, including through sustainable consumption and production, by sustainably managing natural resources and taking urgent action on climate change, so that it can support the needs of the present and future generations. (3) For prosperity: ensure that all human beings enjoy prosperous and fulfilling lives and that economic, social, and technological progress occurs in harmony with nature. (4) For peace: foster peaceful and inclusive societies that are free from fear and violence. (5) For partnerships: mobilize the means required to implement this agenda through a revitalized Global Partnership for Sustainable Development based on a spirit of strengthened global solidarity, focusing, in partic- ular, on the needs of the poorest and most vulnerable and with the participation of all countries, all stakeholders, and all people
Encyclopedia of psychology & law - Original PDF
Encyclopedia of psychology & law - Original PDF
نویسندگان: Brian L. Cutler خلاصه: This set is edited by Cutler (psychology, Univ. of North Carolina), who already has to his credit other scholarly works on the growing field of psychology and the law, including Mistaken Identification: The Eyewitness, Psychology and the Law. The legal topics addressed here span the major subdivisions of psychology-i.e., cognitive, developmental, clinical, biological, and industrial/organizational. The 400 entries are authored by a score of international contributors, range in length from one to five pages, and are arranged alphabetically by topic. In the introduction, readers are encouraged to use the Reader's Guide, which arranges entries thematically-indeed, many entries appear in multiple categories of the guide, and aspects of any given topic can range across the two volumes. For example, the ''Death Penalty'' entry does not include the same information found in the ''Racial Bias and the Death Penalty'' entry. The text offers the occasional unnecessary observation, such as the first sentence in the ''Sex Offender Community Notification (Megan's Laws)'' entry: ''Sexual assault is a serious problem of great concern.'' Well, yes, absolutely, but we don't need this encyclopedia to tell us that. BOTTOM LINE There is no other reference work on psychology and the law, so libraries supporting curricula in this area may consider purchasing. But because this field of study is still in its infancy, and it remains to be seen whether it will grow into something major, this set is otherwise an optional purchase for most libraries.
Trading Psychology 2.0: From Best Practices to Best Processes - Original PDF
Trading Psychology 2.0: From Best Practices to Best Processes - Original PDF
نویسندگان: Steenbarger, Brett N خلاصه: Practical trading psychology insight that can be put to work today Trading Psychology 2.0 is a comprehensive guide to applying the science of psychology to the art of trading. Veteran trading psychologist and bestselling author Brett Steenbarger offers critical advice and proven techniques to help interested traders better understand the markets, with practical takeaways that can be implemented immediately. Academic research is presented in an accessible, understandable, engaging way that makes it relevant for practical traders, and examples, illustrations, and case studies bring the ideas and techniques to life. Interactive features keep readers engaged and involved, including a blog offering ever-expanding content, and a Twitter feed for quick tips. Contributions from market bloggers, authors, and experts bring fresh perspectives to the topic, and Steenbarger draws upon his own experience in psychology and statistical modeling as an active trader to offer insight into the practical aspect of trading psychology. Trading psychology is one of the few topics that are equally relevant to day traders and active investors, market makers and portfolio managers, and traders in different markets around the globe. Many firms hire trading coaches, but this book provides a coach in print, accessible 24/7 no matter what the market is doing. Understand the research at the core of trading psychology Examine the ways in which psychology is applied in real-world trading Implement practical tips immediately to see first-hand results Gain the perspective and insight of veteran traders who apply these techniques daily While markets may differ in scale, scope, and activity, humans remain human, with all the inherent behavioral tendencies. Studying the market from the human perspective gives traders insight into how human behavior drives market behavior. Trading Psychology 2.0 gives traders an edge, with expert guidance and practical advice.

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