محصولات
Selling Tourism Services at a Distance: An Analysis of the EU Consumer Acquis - Original PDF
Selling Tourism Services at a Distance: An Analysis of the EU Consumer Acquis - Original PDF
نویسندگان: Josep Maria Bech Serrat (auth.) خلاصه: This book helps readers to navigate through uncertainties in travel contracts regarding information requirements, the right of withdrawal or providing alternative services. Findings reveal that consumer acquis is inadequately adapted to the features of the tourism industry when an optional instrument based on the Draft Common Frame of Reference might be used in the future.
Ecotourism and sustainable tourism : new perspectives and studies - Original PDF
Ecotourism and sustainable tourism : new perspectives and studies - Original PDF
نویسندگان: Jaime Seba خلاصه: This book, a collection of articles and studies highlight many of these new trends in tourism, using examples from many different regions of the world, including the coast of Georgia and the rainforests in Nigeria. It looks at nature-based tourism, community participation in local ecological tourism, ecological sports tourism, and much more. Read more...
Cruise Tourism and Society: A Socio-economic Perspective - Original PDF
Cruise Tourism and Society: A Socio-economic Perspective - Original PDF
نویسندگان: Zrinka Marušić, Ivan Sever, Neven Ivandić (auth.), Alexis Papathanassis, Tihomir Lukovic, Michael Vogel (eds.) خلاصه: he growth and increased popularity of cruises is accompanied by a number of sustainability issues concerning the environment, the port economies and societies; on board and at shore. The sustainability imperative ultimately leads to operational, economical as well as image-related challenges for the sector's decision-makers and stakeholders. This collection of peer-reviewed papers, presented during the 3rd International Cruise Conference (Dubrovnik, Croatia), seeks to address those issues and contribute to their management in the mid-term.
City tourism : national capital perspectives - Original PDF
City tourism : national capital perspectives - Original PDF
نویسندگان: Robert Maitland; Brent W Ritchie خلاصه: With a focus on city tourism themes, this book examines subjects including the identity of a city in a tourism context and practical matters such as promoting ...
Marketing for tourism - Original PDF
Marketing for tourism - Original PDF
نویسندگان: J Christopher Holloway; Dawsonera خلاصه: Clearly laid out and accessibly written, the book is ideal for students taking modules on Marketing for Tourism within undergraduate degrees in Tourism, ...
Forecasting Tourism Demand - Original PDF
Forecasting Tourism Demand - Original PDF
نویسندگان: Douglas Frechtling خلاصه: 'Forecasting Tourism Demand' guides the reader through each method, highlighting its strengths and weaknesses and explaining how it can be applied to the tourism industry.'Forecasting Tourism Demand' employs charts and tables to explain how to:* plan a forecasting project* analyse time series and other information* select the appropriate forecasting model* use the model for forecasting and evaluate its resultsIdeal for marketing managers and strategic planners in business, transportation planners and economic policy makers in government who must project demand for their products among tourists. Executives who rely on forecasts prepared by others will find it invaluable in assisting them to evaluate the validity and reliability of predictions and forecasts. Those engaged in analysing business trends will find it useful in surveying the future of what has been called the largest industry in the world. User-friendly guide to 13 methods of forecasting and selecting the one for youExamples from lodging, destination, airline and international tourism sectorsOver 40 case studies illustrating the application of techniques described in the book
The competitive destination: a sustainable tourism perspective - Original PDF
The competitive destination: a sustainable tourism perspective - Original PDF
نویسندگان: J. R. Brent Ritchie, Geoffrey Ian Crouch خلاصه: This book provides a framework for understanding the complex and multifaceted nature of the factors that affect destination competitiveness.
Stories of Practice: Tourism Policy and Planning (New Directions in Tourism Analysis) - Original PDF
Stories of Practice: Tourism Policy and Planning (New Directions in Tourism Analysis) - Original PDF
نویسندگان: Dianne Dredge, John Jenkins خلاصه: The book engages readers in the intellectual, political, moral and ethical issues that often surround tourism policymaking and planning, highlighting the great value of reflective learning grounded in the social sciences and revealing the complexity of tourism planning and policy.
Tourism Economics: Impact Analysis - Original PDF
Tourism Economics: Impact Analysis - Original PDF
نویسندگان: Álvaro Matias, Peter Nijkamp, Manuela Sarmento (auth.), Álvaro Matias, Peter Nijkamp, Manuela Sarmento (eds.) خلاصه: The assessment of local, regional or national impacts of an influx of tourists – of different kind and origin – has in recent years become a new challenge for economics research in the tourism sector. There is a clear need to develop solid methodologies through which the socio-economic impacts of tourism can be assessed. Tourism impact assessment – as a systematic approach to the estimation of socio-economic effects of tourism on relevant parts of the economy – has become a timely response to the need for appropriate information for stakeholders, both public and private. The present volume brings together a set of recent impact studies – of both a theoretical-methodological and an applied policy-oriented nature – , which have been selected on the basis of their originality or novel contribution to the research in this field.
(Third Edition) Tourism Management, Third Edition: An Introduction - Original PDF
(Third Edition) Tourism Management, Third Edition: An Introduction - Original PDF
نویسندگان: Stephen J. Page خلاصه: Written in a jargon-free and engaging style, this is the ultimate student-friendly text, and a vital introduction to this exciting, ever-changing area of study. The text is also accompanied by a companion website packed with extra resources for both students and lecturers, including learning outcomes for each chapter, multiple choice questions, links to sample chapters of related titles and journal articles for further reading, as well as downloadable PowerPoint materials ad illustrations from the text. Accredited lecturers can request access to download additional material by going to

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