موضوعات
آموزش و پرورش
ادبیات و زبان
پزشکی، دندانپزشکی و داروسازی
تاریخ و جغرافیا
داستان و رمان
دیگر
دین و فلسفه
روانشناسی
ریاضیات و آمار
سلامتی، تناسب اندام و رژیم غذایی
شیمی و پلیمر
علوم اجتماعی و حقوق
علوم زیستی و بیوتکنولوژی
فیزیک و نجوم
کامپیوتر و اینترنت
کتابهای کودکان و داستان
کسب و کار و اقتصاد
کشاورزی و دامپزشکی و غذا
معماری
مهندسی و فناوری
هنر و تئاتر
محصولات
Messages, Signs, and Meanings: A Basic Textbook in Semiotics and Communication - Original PDF
نویسندگان: خلاصه: This text is designed to provide a basic introduction to semiotics and communication theory, with plenty of examples from, and applications to, popular culture. It aims to make accessible the technical and often abstruse subject matter of sign theory in practical ways, with illustrations in such areas as myth. storytelling, television, advertising, clothing, and architecture. Without overwhelming, this introduction allows students and interested general readers to get a comprehensive look at what semiotics and communication theory are all about. Messages, Signs, and Meanings can be used directly in introductory courses in semiotics, communications, media, or culture studies. Additionally, it can be used in courses dealing with cognate areas of investigation (psychology, mythology, education, literary studies, anthropology, linguistics) as a complementary or supplementary text. The text builds upon what readers already known intuitively about signs and then leads them to think critically about the world in which they live--a world saturated with images of all kinds that a basic knowledge of semiotics can help filter and deconstruct. The text also provides opportunities for readers to do ''hands-on'' semiotics through the exercises and questions for discussion that accompany each chapter. Biographical sketches of the major figures in the field are also included, as is a convenient glossary of technical terms. The overall plan of the book is to illustrate how message-making and meaning-making can be studied from the specific vantage point of the discipline of semiotics. This third edition also includes updated discussions of information technology throughout, focusing especially on howmeanings are now negotiated through such channels as websites. chat rooms, and instant messages.
SEMIOTICS THE BASICS - Original PDF
نویسندگان: خلاصه: This updated second edition provides a clear and concise introduction to the key concepts of semiotics in accessible and jargon-free language. With a revised introduction and glossary, extended index and suggestions for further reading, this new edition provides an increased number of examples including computer and mobile phone technology, television commercials and the web. Demystifying what is a complex, highly interdisciplinary field, key questions covered include: - What is a sign? - Which codes do we take for granted? - How can semiotics be used in textual analysis? - What is a text? A highly useful, must-have resource, Semiotics: The Basics is the ideal introductory text for those studying this growing area.
Companion To Semiotics and Linguistics - Original PDF
نویسندگان: خلاصه: The Routledge Companion to Semiotics provides the ideal introduction to semiotics, containing engaging essays from an impressive range of international leaders in the field. Topics covered include: the history, development, and uses of semiotics key theorists, including Saussure, Peirce and Sebeok crucial and contemporary topics such as biosemiotics, sociosemiotics and semioethics the semiotics of media and culture, nature and cognition. Featuring an extended glossary of key terms and thinkers as well as suggestions for further reading, this is an invaluable reference guide for students of semiotics at all levels.
Water-Soluble Polymers : Solution Properties and Applications - Original PDF
نویسندگان: خلاصه: This volume contains a series of papers originally presented at the symposium on Water Soluble Polymers: Solution Properties and Applications, sponsored by the Division of Colloids and Surface Chemistry of the American Chemical Society. The symposium took place in Las Vegas City, Nevada on 9 to 11th September, 1997 at the 214th American Chemical Society National Meeting. Recognized experts in their respective fields were invited to speak. There was a strong attendance from academia, government, and industrial research centers. The purpose of the symposium was to present and discuss recent developments in the solution properties of water soluble polymers and their applications in aqueous systems
Structured Fluids: Polymers, Colloids, Surfactants - Original PDF
نویسندگان: خلاصه: Over the last thirty years, the study of liquids containing polymers, surfactants, or colloidal particles has developed from a loose assembly of facts into a coherent discipline with substantial predictive power. These liquids expand our conception of what condensed matter can do. Such structured-fluid phenomena dominate the physical environment within living cells. This book teaches how to think of these fluids from a unified point of view showing the far-reaching effects of thermal fluctuations in producing forces and motions. Keeping mathematics to a minimum, the book seeks the simplest explanations that account for the distinctive scaling properties of these fluids. An example is the growth of viscosity of a polymer solution as the cube of the molecular weight of the constituent polymers. Another is the hydrodynamic radius of a colloidal aggregate, which remains comparable to its geometrical radius even though the density of particles in the aggregate becomes arbitrarily small. The book aims for a simplicity, unity and depth not found in previous treatments, and includes numerous figures, tables and problems. It will be an ideal textbook for teaching undergraduates in physical science how to understand soft matter, but will also be of interest to industrial scientists, who want to gain a broader understanding of soft matter systems
Laser Application of Polymers - Original PDF
نویسندگان: خلاصه: Abstract Laser ablation of polymers has been studied with designed materials to evaluate the mechanism of ablation and the role of photochemically active groups on the ablation process, and to test possible applications of laser ablation and designed polymers. The incorporation of photochemically active groups lowers the threshold of ablation and allows high-quality structuring without contamination and modification of the remaining surface. The decomposition of the active chromophore takes place during the excitation pulse of the laser and gaseous products are ejected with supersonic velocity. Time-of-flight mass spectrometry reveals that a metastable species is among the products, suggesting that excited electronic states are involved in the ablation process. Experiments with a reference material, i.e., polyimide, for which a photothermal ablation mechanism has been suggested, exhibited pronounced differences. These results strongly suggest that, in case of designed polymers which contain photochemically active groups, a photochemical part in the ablation mechanism cannot be neglected. Various potential applications for laser ablation and the special photopolymers were evaluated and it became clear that the potential of laser ablation and specially designed material is in the field of microstructuring. Laser ablation can be used to fabricate three-dimensional elements, e.g., microoptical elements
Alkylene Oxides and Their Polymers - Original PDF
نویسندگان: خلاصه: The poly(alkylene oxide)s are linear or branched-chain polymers that contain ether linkages in their main polymer chain structure and are derived from monomers that are vicinal cyclic oxides, or epoxides, of aliphatic olefins, principally ethylene and propylene and, to a much lesser extent, butylene. These polyethers are commercially produced over a range of molecular weights from a few hundred to several million for use as functional materials and as intermediates. Lower polymers are liquids, increasing in viscosity with molecular weight. The high polymers can be thermoplastic. Solubilities range from hydrophilic water-soluble polymers that are principally derived from ethylene oxide, to hydrophobic, oil-soluble polymers of propylene oxide and butylene oxide. A wide variety of copolymers is produced, both random copolymers and block copolymers. The latter may be used for their surface-active characteristics.آیا کتاب مورد نظر هنوز بر روی سایت قرار نگرفته است؟ جای نگرانی نیست! کافی است بر روی گزینه سفارش کتاب کلیک کرده و درخواست خود را ثبت کنید. در کمتر از چند ساعت کتاب شما را آماده خواهیم کرد.