موضوعات
آموزش و پرورش
ادبیات و زبان
پزشکی، دندانپزشکی و داروسازی
تاریخ و جغرافیا
داستان و رمان
دیگر
دین و فلسفه
روانشناسی
ریاضیات و آمار
سلامتی، تناسب اندام و رژیم غذایی
شیمی و پلیمر
علوم اجتماعی و حقوق
علوم زیستی و بیوتکنولوژی
فیزیک و نجوم
کامپیوتر و اینترنت
کتابهای کودکان و داستان
کسب و کار و اقتصاد
کشاورزی و دامپزشکی و غذا
معماری
مهندسی و فناوری
هنر و تئاتر
محصولات
Do You Make These Mistakes in English?: The Story of Sherwin Cody's Famous Language School - PDF
نویسندگان: خلاصه: In the early 1900s, the language of America was becoming colloquial English-the language of the businessman, manager, and professional. Since college and high school education were far from universal, many people turned to correspondence education-that era's distance learning-to learn the art of speaking and writing. By the 1920s and 1930s, thousands of Americans were sending coupons from newspapers and magazines to order Sherwin Cody's 100% Self-correcting Course in the English Language, a patented mail-order course in English that was taken by over 150,000 people. Cody's ubiquitous signature advertisement, which ran for over forty years, promised a scientifically-tested invention that improved speaking and writing in just 15 minutes a day. Cody's ad explained that people are judged by their English, and he offered self-improvement and self-confidence through the mail. In this book, linguist Edwin Battistella tells the story of Sherwin Cody and his famous English course, situating both the man and the course in early twentieth century cultural history. The author shows how Cody became a businessman-a writer, grammatical entrepreneur, and mass-marketer whose ads proclaimed ''Good Money in Good English'' and asked ''Is Good English Worth 25 Cents to You?'' His course, perhaps the most widely-advertised English education program in history, provides a unique window onto popular views of language and culture and their connection to American notions of success and failure. But Battistella shows Sherwin Cody was also part of a larger shift in attitudes. Using Cody's course as a reference point, he also looks at the self-improvement ethic reflected in such courses and products as the Harvard Classics, The Book of Etiquette, the Book-of-the-Month Club, the U.S. School of Music, and the Charles Atlas and Dale Carnegie courses to illustrate how culture became popular and how self-reliance evolved into self-improvement.
The Golem at Large: What You Should Know About Technology - PDF
نویسندگان: خلاصه: In the widely discussed first volume in the Golem series, The Golem: What You Should Know About Science, Harry Colllins and Trevor Pinch likened science to the Golem, a creature from Jewish mythology, a powerful creature which, while not evil, can be dangerous because it is clumsy. In this second volume, the authors now consider the Golem of technology. In a series of case studies they demonstrate that the imperfections in technology are related to the uncertainties in science. The case studies cover the role of the Patriot anti-missile missile in the Gulf War, the Challenger space shuttle explosion, tests of nuclear fuel flasks and of anti-misting kerosene as a fuel for airplanes, economic modeling, the question of the origins of oil, analysis of the Chernobyl nuclear disaster, and the contribution of lay expertise to the analysis of treatments for AIDS. Anyone who views technology with a wary eye will love The Golem at Large. Harry Collins is Professor of Sociology at Cardiff University and Director for the Study of Knowledge Expertise and Science at the University of Wales. His other books include the forthcoming The One Culture (University of Chicago Press, 2001) and (with M. Kusch) The Shape of Actions (MIT, 1998). nTrevor Pinch is a founding member of the Department of Science and Technology Studies at Cornell University, where he is now chair. He is co-editor (with Wiebe E. Bijker) of The Social Construction of Technological Systems (MIT, 1989).
In-Flight Turkish: Learn Before You Land - PDF
نویسندگان: خلاصه: Living Language In-Flight Turkish is the perfect boarding pass to learning Turkish before you land. There's no better way to make use of all that spare time on a plane than to master the essentials of a language. This 60-minute program is the simplest way to learn just enough to get by in every situation essential to both the tourist and business traveler. The program covers everything from greetings and polite expressions to asking directions, getting around, checking into a hotel, and going to a restaurant. There are even sections for meeting people and spending a night on the town. Short lessons make In-Flight Turkish easy to use, and a handy pocket-sized insert is included as a cheat sheet for use on the go.
If You're Clueless About Selling and Want to Know More - PDF
نویسندگان: خلاصه: Seth Godin gives readers the lowdown on everything from getting contacts to asking the obligating questions. It provides hundreds of proven techniques from sales experts, and pinpoints some of the secrets of their success. The book is entertaining and accessible; the perfect tool for anyone who knows he's clueless--but is ready to learn.
One Kiss From You - PDF
نویسندگان: خلاصه: They would never tell Mr. Remington Knight the truth. Eleanor’s heart sank as Mr. Remington Knight’s stern-faced butler made the announcement into the large, echoing foyer. “Her Grace, the duchess of Magnus.” To hear herself presented in such a formal manner made her want to glance about for her cousin. If only Madeline were here! If only she hadn’t turned aside from this mission for a more important task! If only Eleanor hadn’t agreed to impersonate her. At the far end of the room, a liveried footman bowed, then disappeared into an open doorway. He was gone only a moment, then returned and inclined his head to the butler. The butler turned to Eleanor and intoned, “The master is busy, but he will receive you soon. In the meantime, ma’am, I’m Bridgeport. May I take your cloak and bonnet?” Although noon had passed, the mists outside subdued the sunlight into a wash of gray. The light of the candles couldn’t illuminate the dark corners of Mr. Knight’s enormous entry, an entry built to communicate, in the surest way possible, the owner’s wealth. Eleanor’s nostrils quivered with scorn. Bridgeport jumped a little, as if anticipating her ripping at him as a substitute for his master. Of course Mr. Knight would take this house; he wanted everyone to know he was rolling in riches. He was, after all, nothing more than an upstart American who dreamed of marrying a title. Yet the entry was decorated with velvet draperies of evergreen and gold, and with a profusion of cut glass and beveled mirrors in marvelous good taste. Eleanor comforted herself with the thought that Mr. Knight had bought it in this condition and was even now planning to gut it and install gilt in the Chinese fashion, a style fully as vulgar as—Eleanor’s mouth quirked with humor—as vulgar as was adored by the Prince of Wales himself. Bridgeport relaxed and returned to his stolid demeanor. Generated by ABC Amber LIT Converter,
Lifescripts: What to Say to Get What You Want in Lifes Toughest Situations - PDF
نویسندگان: خلاصه: The bestselling guide to workplace success—now revised with more than 50 percent new material Asking your boss to stop micromanaging . . . terminating a subordinate . . . confronting a backstabbing peer . . . cold-calling a potential client . . . when confronted with situations like these, many people are at a loss for words—which is why New York Times bestselling authors Stephen Pollan and Mark Levine created Lifescripts . Using two-color flowcharts, they literally map out 110 difficult conversations, showing people exactly how to open a discussion, make the right responses—and reach the desired result. In this completely revised and updated edition, the authors have sharpened the workplace focus of the book, eliminating scripts dealing with family issues and adding more than 50 business-focused scripts that cover everything from confronting dishonesty to dealing with HR to closing a deal.
Are You Afraid of the Dark? : A Novel - PDF
نویسندگان: خلاصه: All around the globe, people are being reported dead or missing. In Berlin, a woman vanishes from the city streets. In Paris, a man plunges from the Eiffel Tower. In Denver, a small plane crashes into the mountains. In Manhattan, a body washes ashore along the East River. At first these seem to be random incidents, but the police soon discover that all four of the victims are connected to Kingsley International Group (KIG), the largest think tank in the world. Kelly Harris and Diane Stevens young widows of two of the victims encounter each other in New York, where they have been asked to meet with Tanner Kingsley, the head of KIG. He assures them that he is using all available resources to find out who is behind the mysterious deaths of their husbands. But he may be too late. Someone is intent on murdering both women, and they suffer a harrowing series of near escapes. Who is trying to kill them and why? Forced together for protection, suspicious of each other and everyone around them, and trying to find answers for themselves, the two widows embark on a terrifying game of cat and mouse against the unknown forces out to destroy them. Taut with suspense and vivid characterization, full of shocking twists, and with an unnervingly realistic premise that could alter all of our lives, the long-awaited Are You Afraid of the Dark? is Sidney Sheldon at the top of his game.
Job Interviews That Get You Hired - PDF
نویسندگان: خلاصه: This book covers it all: how to prepare, what to wear, how to follow up with style, how to face savvy interviewers and field tough questions with ease. Job Interviews That Get You Hired dispenses authoritative advice on networking to advance the job search; researching companies before the interview; the ten "success factors" most employers look for; the top 25 interview mistakes; how to handle group, panel, case, and recruiter interviews; the ten tough questions interviewers ask; the smartest questions an interviewee can ask; and how to negotiate the best deal.
Just One Thing: Twelve of the World's Best Investors Reveal the One Strategy You Can't Overlook - PDF
نویسندگان: خلاصه: In this book, John Mauldin offers an incomparable shortcut to prosperity: the personal guidance of an outstanding group of recognised financial experts, each offering the single most useful piece of advise garnered through years of investing. John Mauldin asked each contributor to share the single most useful insight gleamed from long years of experience: "just one thing". In this book you will learn: (1). How to boost returns with "the 2% alpha solution"?; (2). The risk-return fallacy; (3). Why you should use "volatility throttling" when assembling your portfolio; (4). The secret of "investing in the fog";(5). Why "the winner's rule" really works; (6). Why the best performing funds have the highest percentage of realised losses; (7). How psychology often trumps economics; and (8). The strength of a non consensus investment theme. Study and apply this book and you will get rich quickly.
Your Brain and Your Self: What You Need to Know - PDF
نویسندگان: خلاصه: How does my brain work? Why am I conscious? Where is my memory? Is what I perceive around me reality or just an illusion? We all ask these questions, which we could sum up in a single question: Who am I? How is it that I have memories and that I feel I exist? What does it mean that my mind is free in time and space, and yet I am imprisoned in a body that is doomed to disappear? What happens to my mind when my body disappears? What are the risks of my suffering from a brain disease? Could my whole being eclipse because of a disease in which my body survives but my mind ceases to exist? What remedies are there? What hope does reasearch hold out? Recent discoveries about the brain allow us to ask such questions more pointedly, hoping to define more clearly the relations of the brain with the mind, of man with his body. This book is based on numerous discussions with specialists. It attempts to determine the state of the art. It is organized in chapters that can be read in continuity, but it is equally possible to discover the chapters in a different way.آیا کتاب مورد نظر هنوز بر روی سایت قرار نگرفته است؟ جای نگرانی نیست! کافی است بر روی گزینه سفارش کتاب کلیک کرده و درخواست خود را ثبت کنید. در کمتر از چند ساعت کتاب شما را آماده خواهیم کرد.