موضوعات
آموزش و پرورش
ادبیات و زبان
پزشکی، دندانپزشکی و داروسازی
تاریخ و جغرافیا
داستان و رمان
دیگر
دین و فلسفه
روانشناسی
ریاضیات و آمار
سلامتی، تناسب اندام و رژیم غذایی
شیمی و پلیمر
علوم اجتماعی و حقوق
علوم زیستی و بیوتکنولوژی
فیزیک و نجوم
کامپیوتر و اینترنت
کتابهای کودکان و داستان
کسب و کار و اقتصاد
کشاورزی و دامپزشکی و غذا
معماری
مهندسی و فناوری
هنر و تئاتر
محصولات
Consumer Behaviour in Tourism, Second Edition - Original PDF
نویسندگان: خلاصه: Consumer Behaviour in Tourism takes a broad view of tourism and looks at consumer behaviour in a number of sectors including: * tour operation * tourist destinations * hospitality * visitor attractions * retail travel * transportNow fully revised and updated, the second edition of this bestselling text looks provides an international perspective on consumer behaviour in tourism through the use of numerous examples and case studies drawn from a range of different regions of the world; an exploration of national differences in consumer culture; the dissemination of research findings and concepts from a number of different regions of the world.
Raj Rhapsodies: Tourism, Heritage and the Seduction of History (New Directions in Tourism Analysis) - Original PDF
نویسندگان: خلاصه: Heritage is a prized cultural commodity in the marketing of tourism destinations, with particular views of a place being promoted while others are downplayed. The representation of heritage in tourism as something that is static and timeless, derived since time immemorial from a distant past, is seductive. In Asia, a major part of the tourism market lies in the sale and consumption of highly orientalized images and versions of culture and history. This is particularly seen in India, where its northern state of Rajasthan has been successfully marketed as the nation's most heritage-laden, traditional and authentic. This draws heavily on the late nineteenth and early twentieth century years of British rule in India - the Raj.
Empowerment: HR Strategies for Service Excellence: HR strategies for service excellence (Hospitality, Leisure and Tourism) (Hospitality, Leisure and Tourism) - Original PDF
نویسندگان: خلاصه: Empowerment: HR strategies for service excellence' shows managers and students the importance of empowerment as part of human resource strategy. It provides a critical perspective of this established vital management technique, identifying factors that will lead to a win: win situation for all concerned.
Tourism Informatics: Visual Travel Recommender Systems, Social Communities, and User Interface Design - Original PDF
نویسندگان: خلاصه: Tourism is a multi-billion dollar international industry and also one of the biggest users of Web technologies, constantly adopting innovative ideas to enhance its market penetration.
Tourism and Development in the Developing World (Routledge Perspectives on Development) - Original PDF
نویسندگان: خلاصه: Tourism is widely considered as an effective contributor to socio-economic development, particularly in less developed countries. However, despite the almost universal adoption of tourism as a developmental option, the extent to which economic and social development inevitably follows the introduction and promotion of a tourism sector remains the subject of intense debate. This book provides an introduction to the tourism-development process.
Small Firms in Tourism: International Perspectives (Advances in Tourism Research) - Original PDF
نویسندگان: خلاصه: Description: This book provides a varied collection of recent research relating to small businesses in tourism. In doing so it reflects the eclecticism of interest and method associated with this under-researched and under-theorised area of investigation. Topics range from the potential contribution of small firms to achieving social or economic goals to understanding more about business performance and growth.
Introduction to the modelling of marine ecosystems - Original PDF
نویسندگان: خلاصه: Modelling of marine ecosystems is a rapidly developing branch of interdisciplinary oceanographic research. Introduction to the Modelling of Marine Ecosystems is the first consistent and comprehensive introduction to the development of models of marine ecosystems.
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