A Preface to Marketing Management (15th Edition) - Epub + Converted pdf
نویسندگان: J. Paul Peter, James H Donnelly Jr
خلاصه: Preface to Marketing Management, 15e, by Peter and Donnelly, is praised in the market for its clear and concise presentation of the basic principles of marketing in such a way that the core concepts and ideas are covered in sufficient depth to ensure understanding