محصولات
Tourism Crises: Causes, Consequences and Management (The Management of Hospitality and Tourism Enterprises) - Original PDF
Tourism Crises: Causes, Consequences and Management (The Management of Hospitality and Tourism Enterprises) - Original PDF
نویسندگان: Joan C Henderson خلاصه: In a world of increasing uncertainty it is vital that managers within the tourism industry are equipped with superior decision making skills and expertise necessary to deal with crisis conditions.Tourism Crises provides an effective synthesis of crisis management and tourism research with a solid theoretical foundation. It examines the principles and practices of crisis management within the context of tourism as a multi-sector industry. Using up to date international case studies, it tackles the following areas:· Political disturbance: the relationship between politics and tourism and political inspired tourism crises.· Social unrest: host-guest relations and tourists as targets of unrest· Economic instability: crises arising from fluctuating exchange rates and lack of investor confidence· Environmental conditions: natural disasters and health crises· Technological crises; transport accidents and crises arising from technical failure· Corporate crises. Human resource issues and questions of financeWith a user-friendly learning structure, each chapter will assess the presence of and tendency towards particular types of crisis, supported by a series of examples and cases, which describe organisational situations, challenges and responses. Approaches to managing crises will be assessed and appropriate tools and techniques of crisis management are explored, enabling readers to gain an insight into this critical aspect of tourism decision making and equipping them with the skills and expertise necessary to deal with crisis conditions. *
North America: A Tourism Handbook (Aspects of Tourism) - Original PDF
North America: A Tourism Handbook (Aspects of Tourism) - Original PDF
نویسندگان: David A. Fennell خلاصه: This book focuses on the demand, supply, key features and events that take place across the regions of Canada, the United States of America and Mexico. While the countries covered share a connection on the basis of political geography (e.g., the North American Free Trade Agreement), the variability based on climate, physiography, ecology, economy, and culture makes each of these places incredibly diverse. Spanning some 70 degrees of latitude and 120 degrees of longitude, the inter-regional and intra-regional diversity has spawned a tremendous array of natural and built attractions that appeal to a growing base of domestic and international mainstream and niche markets.
Lake Tourism: An Integrated Approach to Lacustrine Tourism Systems (Aspects of Tourism) - Original PDF
Lake Tourism: An Integrated Approach to Lacustrine Tourism Systems (Aspects of Tourism) - Original PDF
نویسندگان: olin Michael Hall, Tuija Harkonen خلاصه: Lakes are some of the world's most popular tourism attractions. However, increased pressure from recreation and tourism; the impact of climate change, and increased competition for land and water has made the sustainable development of lake tourism increasingly problematic.
Progress in Tourism Marketing (Advances in Tourism Research) - Original PDF
Progress in Tourism Marketing (Advances in Tourism Research) - Original PDF
نویسندگان: Metin Kozak, Luisa Andreu خلاصه: The aim of this book are two-fold: (1) to evaluate the current progress of theoretical approaches to tourism marketing and (2) to show the ways to further develop the concept of tourism marketing for application within tourist destinations and individual businesses and evaluate its potential impact on performance improvement. The structure is based upon the inclusion of an introduction and four main parts, namely IT marketing, destination competitiveness, image measurement, and consumer behaviour. There is a brief introduction for each part prior to the discussion of specific chapters just to make the readers familiar with their content. The editors believe that there is a need for information on how to better apply both traditional and contemporary marketing tools in order to be more competitive within the international arena.Metin Kozak serves as an Associate Professor of Marketing in the School of Tourism and Hotel Management, Mugla University, Turkey. Also, he is a visiting fellow in the Department of Marketing, University of Namur, Belgium
Managing Tourism and Hospitality Services, Theory and International Applications - Original PDF
Managing Tourism and Hospitality Services, Theory and International Applications - Original PDF
نویسندگان: B. Prideaux, G. Moscardo, E. Laws خلاصه: The aim of this book is to enhance theoretical and practical understanding of quality management in tourism and hospitality.
Tourism Management: Analysis, Behaviour and Strategy - Original PDF
Tourism Management: Analysis, Behaviour and Strategy - Original PDF
نویسندگان: A Woodside, D Martin خلاصه: Planning and implementing successful tourism programmes requires in depth predictions of tourist behaviour. However, the actions of tourists are not always based upon conscious thinking and decision-making and therefore more realistic and practical management strategies are needed.
Destinations: Cultural Landscapes of Tourism (Routledge Advances in Tourism) - Original PDF
Destinations: Cultural Landscapes of Tourism (Routledge Advances in Tourism) - Original PDF
نویسندگان: Greg Ringer خلاصه: This book presents new directions both for tourism and cultural landscape studies in geography, crossing the traditional boundaries between the research of geographers and scholars of the tourism industry.Drawing on selected research from Europe, Southeast Asia, the Pacific and North America, the contributors combine perspectives in human geography and tourism to present cultural landscapes of tourist destinations as socially constructed places, examining the extent and manner by which tourism both establishes and falsifies local reality.
Trends and Issues in Global Tourism 2011 - Original PDF
Trends and Issues in Global Tourism 2011 - Original PDF
نویسندگان: Rolf Freitag, Dennis Pyka (auth.), Roland Conrady, Martin Buck (eds.) خلاصه: This book provides insights into important trends and future scenarios in the global tourism and travel industry. It analyses today’s challenges in the aviation and hospitality industry, in destination management, and in marketing and distribution management. New empirical data on general travel behaviour and the latest consumer trends are also presented.
Weaving a Future: Tourism, Cloth, and Culture on an Andean Island - Original PDF
Weaving a Future: Tourism, Cloth, and Culture on an Andean Island - Original PDF
نویسندگان: Elayne Zorn خلاصه: The people of Taquile Island on the Peruvian side of beautiful Lake Titicaca, the highest navigable lake in the Americas, are renowned for the hand-woven textiles that they both wear and sell to outsiders. One thousand seven hundred Quechua-speaking peasant farmers, who depend on potatoes and the fish from the lake, host the forty thousand tourists who visit their island each year. Yet only twenty-five years ago, few tourists had even heard of Taquile. In Weaving a Future: Tourism, Cloth, and Culture on an Andean Island, Elayne Zorn documents the remarkable transformation of the isolated rocky island into a community-controlled enterprise that now provides a model for indigenous communities worldwide. Over the course of three decades and nearly two years living on Taquile Island, Zorn, who is trained in both the arts and anthropology, learned to weave from Taquilean women. She also learned how gender structures both the traditional lifestyles and the changes that tourism and transnationalism have brought. In her comprehensive and accessible study, she reveals how Taquileans used their isolation, landownership, and communal organizations to negotiate the pitfalls of globalization and modernization and even to benefit from tourism.
Asia on Tour: Exploring the rise of Asian tourism - Original PDF
Asia on Tour: Exploring the rise of Asian tourism - Original PDF
نویسندگان: Tim Winter, Peggy Teo, T.C. Chang خلاصه: With the vast majority of academic theory on tourism based on ‘Western’ tourists, Asia on Tour illustrates why the rapid growth of travel for leisure and recreation in Asia demands a reappraisal of how tourism is analyzed and understood. Examining domestic and intra-regional tourism

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