موضوعات
آموزش و پرورش
ادبیات و زبان
پزشکی، دندانپزشکی و داروسازی
تاریخ و جغرافیا
داستان و رمان
دیگر
دین و فلسفه
روانشناسی
ریاضیات و آمار
سلامتی، تناسب اندام و رژیم غذایی
شیمی و پلیمر
علوم اجتماعی و حقوق
علوم زیستی و بیوتکنولوژی
فیزیک و نجوم
کامپیوتر و اینترنت
کتابهای کودکان و داستان
کسب و کار و اقتصاد
کشاورزی و دامپزشکی و غذا
معماری
مهندسی و فناوری
هنر و تئاتر
محصولات
Do You Understand Me? - PDF
نویسندگان: خلاصه: Sofie Koborg Brosen is eleven years old and, like other children of her age, goes to a mainstream school, loves reading comics and being with her family and her cat, Teddy. But Sofie is not the same as everyone else - she has autism spectrum disorder. Fed up of being misunderstood by her classmates, she has written a book about her world so others can learn to understand her, and vice versa. Sofie describes her day-to-day life in clear, unambiguous language and tells readers about things she finds difficult: being given too many instructions, disruptions to her routine, being teased, strong lights and smells and too much noise. She also tells about what she really likes - feeling accepted by other children, reading, nature, her autism camp and her cat. This fully illustrated book has already attracted much positive attention in Denmark. It is a readable insider's view of life as a child with autism attending a mainstream school and will be an invaluable resource in helping other children to understand their classmates with autism spectrum disorders. Teachers, parents, carers, support workers, children with autism spectrum disorders and their classmates will find this an entertaining, informative and attitude-changing read.
Marketing to the Campus Crowd: Everything You Need to Know to Capture the $200 Billion College Market - PDF
نویسندگان: خلاصه: David A. Morrison, founder and president of TWENTYSOMETHINGв„ў Inc., is an internationally acclaimed expert and pioneer in young adult consulting. In this groundbreaking book, Morrison shares his unparalleled insights on one of the most important subsets of the 15-34 year old consumer demographic: the highly coveted, yet incredibly elusive, college market. Marketing to the Campus Crowd has been universally hailed as the irrefutable ''bible'' for college marketers. Whether you're an experienced campus marketer or new to the field, this work represents the world's definitive resource for savvy marketers, advertisers, promoters, entrepreneurs, institutional buyers, designers, and other key decision-makers. If your responsibilities include the youth/young adult market, this book should be a permanent fixture on your desk. Learn how to maximize your on- and off-campus initiatives when targeting the elusive, yet highly desirable, campus crowd. This intelligent, witty book is essential reading for any business executive interested in generating maximum returns and avoiding costly mistakes. Marketing to the Campus Crowd features: - Invaluable case studies across numerous industries and business models - Commentary on over 22 leading media and promotional channels - Key statistics & charts - Extensive advertising examples - Trending data (emerging trends and future predictions) - Unparalleled insights and strategic recommendations This ''must have'' book also takes a critical look at the pre- and post-college markets as well as gatekeepers, key influencers, and institutional buyers. Best in Classв„ў case studies have been provided by: American Express, American Management Association, America West, Car and Driver, Cingular Wireless, City of Philadelphia, The College Board, DaimlerChrysler, DeVito/ Verdi (eCampus.com), Domino's, Financial Times, General Motors, IBM, Ikea, Kaplan, Macy's, MasterCard, McCann-Erickson, McDonald's, NCAA, NestlГ©, New York University, Notre Dame, Penn State, Pepsi-Cola, U.S. Navy, University of Phoenix, Upromise, Vespa, Villanova University, Visa, Westinghouse, and more! Buy this book and see why the The Washington Post hails David Morrison, author of Marketing to the Campus Crowd , as the consummate marketing insider .
The Smartest Investment Book You'll Ever Read: The Simple, Stress-Free Way to Reach Your Investment Goals - PDF
نویسندگان: خلاصه: Achieve financial security in 90 minutes or less. Daniel Solin cuts through financial propaganda to show readers exactly how assets should be invested, using trusted, brand name fund managers like Fidelity and Vanguard. Solin's easy-to-follow plan allows investors to create and monitor their portfolios in 90 minutes or less a year, explaining how to assess risk and how to allocate assets to maximize returns and minimize volatility. Readers will also learn how to avoid the biggest mistakes investors make, from buying into media hype to giving their hard earned cash to hyperactive brokers and investment advisors.
Everyone's Crazy Except You and Me...And I'm Not So Sure About You: America's Favorite Contrarian Cuts Loose - PDF
نویسندگان: خلاصه: Everyone's Crazy Here... In his twenty years on the radio, the mononymous Lionel (''one name, like God,'' as he is fond of saying) has forged his reputation as an irreverent, ribald, take-no-prisoners analyst of culture, politics, and the world at large. Now America's favorite contrarian takes to the page with this hilarious user's guide to our country and culture. In Everyone's Crazy Except You and Me ... And I'm Not So Sure About You , Lionel offers a collection of hilarious and insightful observations on life, liberty, and the pursuit of alien life forms. From the sublime (Why do so many of us believe in God?) to the ridiculous (Why did he run over his sister's hair with the vacuum cleaner?), Lionel takes his readers on a riotous ride through his world, and ours. A former prosecutor, Lionel examines our greatest national oxymoron--criminal justice. He hates hate crimes, and argues against drug criminalization and the Son of Sam laws. He's also an indefatigable defender of the First Amendment who nevertheless believes that men shouldn't drink mojitos or wear socks with sandals. And lest you think he just picks on the Right, rest assured that Lionel has plenty to say about Lefties, Centrists, and even barristas. No subject is off limits here. No group is immune--not conservatives, not women, and especially not American Homo sapiens. Consider these imponderables: Why today's acrobatic professional wrestler is inferior to the beer-bellied hulk of the sixties Why Hazmat suits are worn more than once, but not wedding gowns Why women can't tell jokes Why you should never drink anything you can't spell. An infectious, irresistible, and possibly persuasive book that is bound to entertain and inform, Everyone's Crazy Except You and Me ... And I'm Not So Sure About You is the perfect read for anyone who questions the state of our national mental health. Void where prohibited by law.
Living Well with Anxiety: What Your Doctor Doesn't Tell You... That You Need to Know - PDF
نویسندگان: خلاصه: A Comprehensive, Holistic Guide to the Conventional Medical and Self-Care Treatments for Anxiety Disorders In a world that values excess, the pressure to succeed never ends. As a result of our fast-paced and high-stakes society, anxiety can take over our lives. For approximately 20 million American adults a year, anxiety symptoms such as dizziness, stammering, heart palpitations, trembling, and shaking can be extremely debilitating. Unlike other books on anxiety, this book offers a holistic program that includes not only conventional psychiatric and psychological treatments, but also provides nutrition, fitness, environmental, herbal, stress reduction/healing, and relationship self-care approaches. Living Well with Anxiety contains helpful advice for a wide range of anxiety disorders: social anxiety disorder, panic disorder, obsessive compulsive disorder, and various phobias. With a comprehensive resource section that contains relevant websites and e-mail addresses, audiocassettes and CDs for relaxation, and descriptions of related books, this book provides vital help for anyone experiencing anxiety.
25 Doctrines of Law You Should Know - PDF
نویسندگان: خلاصه: I'll sue you!) In this litigious society, everyone needs to know a few basics to avoid being snowed, cowed and generally abused. Even those who can afford to hire lawyers need to know what they are up to. In a non-jargon format, this book explains 25 doctrines of law that are most important for Americans on a day-to-day basis. When a conflict arises, what are the main doctrines of law that give one side an advantage? What do they mean, and how do they apply? When you can see through the jargon, the intimidation factor loses its power and you can concentrate on real issues and use these tools to take care of yourself. Some of America's doctrines go back to the 17th-century English Bench and have had a lasting impact on our legal system. Other doctrines are of more recent vintage but have had an equally profound influence. The author has researched 1000 legal cases and identified 326 different doctrines of law; of those, he has selected 25 doctrines that average Americans are most likely to encounter in everyday activities. In these pages he reviews actual cases to show how the doctrines apply in real-life scenarios and relates what happened in court. These examples and explanations provide handy background reading for fans of court-room dramas and, since any one of us may end up in court these days, important general education for every adult in the United States. The 25 doctrines discussed are: 1. Res Ipsa Loquitur 2. Promissory Estoppel 3. Respondeat Superior 4. Doctrine of Sudden Danger 5. Rescue Doctrine 6. Doctrine of Comparative Negligence 7. Doctrine of Unjust Enrichment 8. Doctrine of Unclean Hands 9. Doctrine of Unconscionability 10. Fruit of the Poisonous Tree Doctrine 11. Attractive Nuisance Doctrine 12. Doctrine of Mitigated Damages 13. Quantum Meruit Doctrine 14. Doctrine of Sovereign Immunity 15. Doctrine of Absolute Immunity 16. Doctrine of Qualified Immunity 17. Last Clear Chance Doctrine 18. Open and Obvious Danger Doctrine 19. Assumption of Risk Doctrine 20. Public Duty Doctrine 21. Statute of Limitations 22. Equitable Estoppel 23. Res Judicata 24.Collateral Estoppel 25. Stare Decisis As an accessible point of introduction for those interested in the US legal system, this book is suitable as a popular reference work for public libraries, auxiliary reading for business-school courses, a starting place for anyone caught in a legal conflict, and handy background reading for fans of court-room drama novels and TV. The doctrines of law have never been addressed in book form before. In fact, surprisingly little is on the market that would make even some basic principles of American law accessible to the public.
Love It, Don't Leave It: 26 Ways to Get What You Want at Work - PDF
نویسندگان: خلاصه: Beverly Kaye and Sharon Jordan-Evans have written a useful book for employees who are tempted by greener pastures. The authors caution that those who pursue a glittering opportunity often wind up in a golden mess. Thus, it makes sense to at least try to improve your job before seeking another one that, ultimately, may be even worse. The book's format offers one item of advice for each letter of the alphabet. At times, the formula wears a bit thin (X for "X-ers and Other Generations"), but the advice itself is sound. It primarily consists of encouraging you to decide what you want and go get it. We recommend this book to currently employed malcontents (you know who you are!) and to those who need help mustering the nerve to discuss job satisfaction with their employers. Perhaps the best piece of advice is to only approach your supervisors for a favor when you understand their WIIFT: "What's In It For Them."
Managing Your Emotions: Instead of Your Emotions Managing You - PDF
نویسندگان: خلاصه: I've not finished this book yet, but I've tagged several pages that I found helpful and refer back to them from time to time. It's down to earth and straightforward without coming across as "preachey" or overly gushy. It's nice to be able to read a few pages before you buy in order to get some idea of the authors style. I have 2 more books by Joyce Meyer and plan to purchase at least another 2 or 3.
From the Boiler Room to the Living Room: The Financial Services Revolution and What it Means to You and Your Clients - PDF
نویسندگان: خلاصه: Author Mitch Anthony has been recognized as the voice of conscience for the financial services industry. For more than a decade, he has shown advisors how building authentic, genuine relationships can serve clients' best interests and build heathly—and financially successful—practices at the same time. In From the Boiler Room to the Living Room , Mitch examines where the financial services industry has failed in the past, and what it needs to do to restore trust at both the individual and industry levels. He teaches readers how to better understand the emotional significance of the money that clients entrust to their advisors and the struggles they face as they attempt to get "more life for their money." The book also discusses why venture philosophy, funding single moments, and rethinking one's purpose in life is more important to clients than net worth or asset allocation. Finally, it discusses how to develop dialogues that forge meaningful, long-term client connections—in other words, how to stop selling and start listening.
Your Brain and Your Self: What You Need to Know - PDF
نویسندگان: خلاصه: How does my brain work? Why am I conscious? Where is my memory? Is what I perceive around me reality or just an illusion? We all ask these questions, which we could sum up in a single question: Who am I? How is it that I have memories and that I feel I exist? What does it mean that my mind is free in time and space, and yet I am imprisoned in a body that is doomed to disappear? What happens to my mind when my body disappears? What are the risks of my suffering from a brain disease? Could my whole being eclipse because of a disease in which my body survives but my mind ceases to exist? What remedies are there? What hope does reasearch hold out? Recent discoveries about the brain allow us to ask such questions more pointedly, hoping to define more clearly the relations of the brain with the mind, of man with his body. This book is based on numerous discussions with specialists. It attempts to determine the state of the art. It is organized in chapters that can be read in continuity, but it is equally possible to discover the chapters in a different way.آیا کتاب مورد نظر هنوز بر روی سایت قرار نگرفته است؟ جای نگرانی نیست! کافی است بر روی گزینه سفارش کتاب کلیک کرده و درخواست خود را ثبت کنید. در کمتر از چند ساعت کتاب شما را آماده خواهیم کرد.