موضوعات
آموزش و پرورش
ادبیات و زبان
پزشکی، دندانپزشکی و داروسازی
تاریخ و جغرافیا
داستان و رمان
دیگر
دین و فلسفه
روانشناسی
ریاضیات و آمار
سلامتی، تناسب اندام و رژیم غذایی
شیمی و پلیمر
علوم اجتماعی و حقوق
علوم زیستی و بیوتکنولوژی
فیزیک و نجوم
کامپیوتر و اینترنت
کتابهای کودکان و داستان
کسب و کار و اقتصاد
کشاورزی و دامپزشکی و غذا
معماری
مهندسی و فناوری
هنر و تئاتر
محصولات
Advances in Culture, Tourism and Hospitality Research, Volume 1 (Advances in Culture) (Advances in Culture, Tourism and Hospitality Research) (Advances in Culture, Tourism and Hospitality Research) - Original PDF
نویسندگان: خلاصه: "Advances in Culture, Tourism, and Hospitality Research" ("ACTHR") broadly seeks to increase understanding and description of human behavior, conscious and unconscious meaning, and implicit/explicit decision processes applied to living and making major and everyday choices from where to live, how culture affects thinking and actions; marriage, children; work choices and behavior; leisure pursuits; holiday destination; travel behavior; making tradeoffs among work, play, sleeping, and necessity behaviors; deciding, using, and evaluating short and long term accommodations; and, decisions and behaviors regarding assisted living and death.
Tourism in the New Europe: Perspectives on SME Policies and Practices (Advances in Tourism Research) - Original PDF
نویسندگان: خلاصه: The book represents a state of the art review of key research on small firms in tourism in relation to European integration. It is, therefore, an essential resource for those engaged in research relating to tourism SMEs in transitional economies throughout the world. In addition, it is an essential purchase for the increasing number of students studying modules on small businesses as part of their final year undergraduate and postgraduate degree programmes. One of the key features of this book is its clear focus on breaking new ground by reporting recent research and theorising on small firms in tourism. In many cases, the analysis provided by contributors will carefully relate small business behaviour to issues of wider concern to tourism academics and policy-makers. It is also distinctive for its overt emphasis on contrasting European experiences. These characteristics contrast with the existing literature on small firms in tourism and hospitality, particularly in Europe. Previous literature achieved their aims by providing valuable syntheses of existing literature. Now that such 'taking of stock' has been undertaken, there is a demand for more overtly research-based texts that are nevertheless accessible to a wide audience. This book does exactly that.
Tourism in Peripheries - Original PDF
نویسندگان: خلاصه: Using case studies from North America, Scandinavia, Scotland, New Zealand and the Polar Regions this book explores the use of tourism as a vehicle for regional development in peripheral areas. Topics covered include tourism management, rights of access, tourism destination communities, tourism impacts and regional development. The book identifies the core obstacles facing tourism in peripheral regions and highlights that tourism development in peripheries is not any easy task.
Tourism Crises: Causes, Consequences and Management (The Management of Hospitality and Tourism Enterprises) - Original PDF
نویسندگان: خلاصه: In a world of increasing uncertainty it is vital that managers within the tourism industry are equipped with superior decision making skills and expertise necessary to deal with crisis conditions.Tourism Crises provides an effective synthesis of crisis management and tourism research with a solid theoretical foundation. It examines the principles and practices of crisis management within the context of tourism as a multi-sector industry. Using up to date international case studies, it tackles the following areas:· Political disturbance: the relationship between politics and tourism and political inspired tourism crises.· Social unrest: host-guest relations and tourists as targets of unrest· Economic instability: crises arising from fluctuating exchange rates and lack of investor confidence· Environmental conditions: natural disasters and health crises· Technological crises; transport accidents and crises arising from technical failure· Corporate crises. Human resource issues and questions of financeWith a user-friendly learning structure, each chapter will assess the presence of and tendency towards particular types of crisis, supported by a series of examples and cases, which describe organisational situations, challenges and responses. Approaches to managing crises will be assessed and appropriate tools and techniques of crisis management are explored, enabling readers to gain an insight into this critical aspect of tourism decision making and equipping them with the skills and expertise necessary to deal with crisis conditions. *
North America: A Tourism Handbook (Aspects of Tourism) - Original PDF
نویسندگان: خلاصه: This book focuses on the demand, supply, key features and events that take place across the regions of Canada, the United States of America and Mexico. While the countries covered share a connection on the basis of political geography (e.g., the North American Free Trade Agreement), the variability based on climate, physiography, ecology, economy, and culture makes each of these places incredibly diverse. Spanning some 70 degrees of latitude and 120 degrees of longitude, the inter-regional and intra-regional diversity has spawned a tremendous array of natural and built attractions that appeal to a growing base of domestic and international mainstream and niche markets.
Lake Tourism: An Integrated Approach to Lacustrine Tourism Systems (Aspects of Tourism) - Original PDF
نویسندگان: خلاصه: Lakes are some of the world's most popular tourism attractions. However, increased pressure from recreation and tourism; the impact of climate change, and increased competition for land and water has made the sustainable development of lake tourism increasingly problematic.
Progress in Tourism Marketing (Advances in Tourism Research) - Original PDF
نویسندگان: خلاصه: The aim of this book are two-fold: (1) to evaluate the current progress of theoretical approaches to tourism marketing and (2) to show the ways to further develop the concept of tourism marketing for application within tourist destinations and individual businesses and evaluate its potential impact on performance improvement. The structure is based upon the inclusion of an introduction and four main parts, namely IT marketing, destination competitiveness, image measurement, and consumer behaviour. There is a brief introduction for each part prior to the discussion of specific chapters just to make the readers familiar with their content. The editors believe that there is a need for information on how to better apply both traditional and contemporary marketing tools in order to be more competitive within the international arena.Metin Kozak serves as an Associate Professor of Marketing in the School of Tourism and Hotel Management, Mugla University, Turkey. Also, he is a visiting fellow in the Department of Marketing, University of Namur, Belgium
Tourism Management: Analysis, Behaviour and Strategy - Original PDF
نویسندگان: خلاصه: Planning and implementing successful tourism programmes requires in depth predictions of tourist behaviour. However, the actions of tourists are not always based upon conscious thinking and decision-making and therefore more realistic and practical management strategies are needed.
Destinations: Cultural Landscapes of Tourism (Routledge Advances in Tourism) - Original PDF
نویسندگان: خلاصه: This book presents new directions both for tourism and cultural landscape studies in geography, crossing the traditional boundaries between the research of geographers and scholars of the tourism industry.Drawing on selected research from Europe, Southeast Asia, the Pacific and North America, the contributors combine perspectives in human geography and tourism to present cultural landscapes of tourist destinations as socially constructed places, examining the extent and manner by which tourism both establishes and falsifies local reality.آیا کتاب مورد نظر هنوز بر روی سایت قرار نگرفته است؟ جای نگرانی نیست! کافی است بر روی گزینه سفارش کتاب کلیک کرده و درخواست خود را ثبت کنید. در کمتر از چند ساعت کتاب شما را آماده خواهیم کرد.