محصولات
Full Frontal PR: Building Buzz About Your Business, Your Product, or You - PDF
Full Frontal PR: Building Buzz About Your Business, Your Product, or You - PDF
نویسندگان: Richard Laermer خلاصه: On TLC's new TV series Taking Care of Business, Richard Laermer shows small businesses how to build buzz and get media coverage. Here he shares the secrets from his highly-successful public relations firm on how to take care of your business and grow the bottom line. In Full Frontal PR, you'll learn how to hone your pitch, build relationships with the press, and gain strategic placements that will get people talking. These tactics are based on proven methods that are easy to implement and, most importantly, cost-effective. If you're looking to raise your profile and reach new customers, then this acclaimed book will help your company break through the clutter and into the center of attention.
Make Your Business Survive and Thrive!: 100+ Proven Marketing Methods to Help You Beat the Odds and Build a Successful Small or Home-Based Enterprise - PDF
Make Your Business Survive and Thrive!: 100+ Proven Marketing Methods to Help You Beat the Odds and Build a Successful Small or Home-Based Enterprise - PDF
نویسندگان: Priscilla Y. Huff خلاصه: If you’re an entrepreneur, or you’re just thinking of starting a business, start with this smart, practical guide to small business success. It shows you how to maintain healthy growth and profits—no matter what kind of business you own—and helps you get the most out of your limited resources. Grow your business and get on the fast track to success.
Binge: What Your College Student Won't Tell You - PDF
Binge: What Your College Student Won't Tell You - PDF
نویسندگان: Barrett Seaman خلاصه: In Binge , Barrett Seaman reveals what every parent, student, and educator needs to know about the college experience. Seaman spent time with students at twelve highly regarded and diverse colleges and universities across North AmericaВ­. During his two years of research, he immersed himself in the lives of the students, often living in their dorms, dining with them, speaking with them on their own terms, and listening to them express their thoughts and feelings. Portraying a campus culture in which today’s best and brightest students grapple with far more than academic challenges, Binge conveys the unprecedented stresses on campus today. While sharing revealing interviews and the often dramatic stories, Seaman explores the complexities of romantic relationships and sexual relations, alcohol and drug use, anxiety and depression, class and racial boundaries, and more. Despite the disturbing trends, Seaman finds reasons for optimism and offers provocative and well-informed suggestions for improving the undergraduate experience. Sometimes alarming, always fascinating, and ultimately hopeful, Binge is an extraordinary investigative work that reveals the realities of higher education today.
Starting and Running a Greeting Cards Business: Lots of Practical Advice to Help You Build an Exciting and Profitable Business - PDF
Starting and Running a Greeting Cards Business: Lots of Practical Advice to Help You Build an Exciting and Profitable Business - PDF
نویسندگان: Elizabeth White خلاصه: Making and selling greeting cards is one of the most popular ways for creative people to set up in business. It makes a useful part-time business that can be run from home and started with a limited amount of capital. The skills needed vary greatly depending upon the type of cards produced. They can involve all the creative skills from design to photography, from painting to lettering, from enamelling to metalwork. Running a greetings card business is exciting and challenging. The sector is fast moving and every day is different. It can bedone by the young and by semi-retired people and can also be an excellent business for those who have other responsibilities. This book takes you step-by-step through the process of starting and running a business with lots of useful practical advice to help you. The topics covered include: Deciding what type of cards to produce; Finding your market; Dealing with printers; Copyright and licensing; and, Pricing for profit.
Options and Options Trading : A Simplified Course That Takes You from Coin Tosses to Black-Scholes - PDF
Options and Options Trading : A Simplified Course That Takes You from Coin Tosses to Black-Scholes - PDF
نویسندگان: Robert Ward خلاصه: This is a must have for all serious traders. Robert Ward does a masterful job of explaining probability and statistics, the foundation for option pricing and delves deep into market psychology, hedging, and numerous advanced topics. To truly get the most of this book read it slowly and learn all it has to offer. This is, by far, the best book I have ever purchased on Options trading. It is full of wisdom, explanations, examples, diagrams, and quizes (with answers at the back of the book) to assure you truly master the language, mathematics and psychology of options trading.
The DNA of Success: Know What You Want to Get What You Want - PDF
The DNA of Success: Know What You Want to Get What You Want - PDF
نویسندگان: Jack M. Zufelt, Jack Zufelt خلاصه: Jack's book is a fantastic book to help you achieve great success.I like the way he is forward and tells it like it is.I've seen him speak in person and he is cut to the chase to the point,but he lays it out clearly and he is concise.He even uses percentages to show you how the success rate is with only 2% success!!Jack is a great guy and I highly recommend this book.I have his CDs too called Learn To Earn and they are very good too.
Love It, Don't Leave It: 26 Ways to Get What You Want at Work - PDF
Love It, Don't Leave It: 26 Ways to Get What You Want at Work - PDF
نویسندگان: Beverly L. Kaye, Sharon Jordan-Evans خلاصه: Beverly Kaye and Sharon Jordan-Evans have written a useful book for employees who are tempted by greener pastures. The authors caution that those who pursue a glittering opportunity often wind up in a golden mess. Thus, it makes sense to at least try to improve your job before seeking another one that, ultimately, may be even worse. The book's format offers one item of advice for each letter of the alphabet. At times, the formula wears a bit thin (X for "X-ers and Other Generations"), but the advice itself is sound. It primarily consists of encouraging you to decide what you want and go get it. We recommend this book to currently employed malcontents (you know who you are!) and to those who need help mustering the nerve to discuss job satisfaction with their employers. Perhaps the best piece of advice is to only approach your supervisors for a favor when you understand their WIIFT: "What's In It For Them."
Managing Brand You: 7 Steps to Creating Your Most Successful Self - PDF
Managing Brand You: 7 Steps to Creating Your Most Successful Self - PDF
نویسندگان: Jerry S. Wilson, Ira Blumenthal خلاصه: Good book for creating your personal brand. Very well planned and deep reaching. Thorough without being overly lengthy.
Procrastination: Why You Do It, What to Do About It Now - PDF
Procrastination: Why You Do It, What to Do About It Now - PDF
نویسندگان: Jane B. Burka, Lenora M. Yuen خلاصه: I don't know what else to say other than it has something for everyone. I didn't know there were so many types of procrastinators and the authors really give you a psychological explanation of why we do it. I'm still reading it but I'm sure it will turn out to be an invaluable resource.
Are You Ready For Success? - PDF
Are You Ready For Success? - PDF
نویسندگان: Ph.D Ida Greene خلاصه: There are three types of success that we are working on at any given time in life. They are Personal, Financial, Spiritual and Social. There is a large overlap between the spiritual success and financial success. You will need to decide what type of success is right for you at this point in your life. It may be personal success, where you work on your relationships with others or spiritual success, whereby you decide if there is a Supreme Power in the universe and discover your relationship to that power. On the other hand, you may need an improvement in financial success. This book provides you with a contract to sign, committing you to stay on the path to your Success. It helps you project your future for success.

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