IT Strategy & Innovation (4th Edition) - Epub + Converted pdf

دانلود کتاب IT Strategy & Innovation (4th Edition) - Epub + Converted pdf

Author: James D. McKeen & Heather A. Smith

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IT Strategy & Innovation 4th Edition by James D. McKeen & Heather A. Smith and Publisher Prospect Press. the eTextbook option for ISBN: 9781943153435, 1943153434. The print version of this textbook is ISBN: 9781943153442, 1943153442.

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Designed for courses where the goal is to understand how IT delivers organizational value, this text can be used in IT Strategy and IT Management courses at the undergraduate and graduate levels. The text combines the experiences and insights of many senior IT managers from leading-edge organizations with thorough academic research to bring important issues in IT management to life and demonstrate how IT strategy is put into action in contemporary businesses.  Edition 4.0 is updated with 11 new chapters.

چکیده فارسی

 

طراحی شده برای دوره هایی که هدف آن درک چگونگی ارائه ارزش سازمانی IT است، این متن را می توان در دوره های استراتژی فناوری اطلاعات و مدیریت فناوری اطلاعات در سطوح کارشناسی و کارشناسی ارشد استفاده کرد. این متن تجربیات و بینش بسیاری از مدیران ارشد فناوری اطلاعات از سازمان‌های پیشرو را با تحقیقات آکادمیک کامل ترکیب می‌کند تا موضوعات مهم در مدیریت فناوری اطلاعات را زنده کند و نشان دهد که چگونه استراتژی فناوری اطلاعات در کسب‌وکارهای معاصر عملی می‌شود. نسخه 4.0 با 11 فصل جدید به روز شده است.

 

ادامه ...

IT Strategy & Innovation

By: James D. McKeen & Heather A. Smith

  • Publisher: Prospect Press
  • Print ISBN: 9781943153442, 1943153442

    Print ISBN: 9781943153442, 1943153442

  • eText ISBN: 9781943153435, 1943153434

    eText ISBN: 9781943153435, 1943153434

  • Edition: 4th
  • Copyright year: 2019
  • Format: Reflowable

ادامه ...

Cover Title Page Copyright Page Contents Preface What’s New in This Edition 4.0? Key Features of This Book A Different Approach to Teaching IT Strategy Organization of This Book Supplementary Materials / Instructor Resources The Genesis of This Book About the Authors Acknowledgments Section I. Delivering Value with IT Chapter 1. Delivering on the IT Value Proposition Peeling the Onion: Understanding IT Value The Three Components of the IT Value Proposition Five Principles for Delivering Value Conclusion Chapter Discussion Questions References Chapter 2. Developing IT Strategy for Business Value Business and IT Strategies: Past, Present, and Future Four Critical Success Factors The Many Dimensions of IT Strategy Toward an IT Strategy-Development Process Challenges for CIOs Conclusion Chapter Discussion Questions References Chapter 3. Advancing a Data Strategy Why Do We Need a Data Strategy? What is a Data Strategy? Where Does Data Strategy Fit? The Data Journey Advice to Managers Conclusion Chapter Discussion Questions References Chapter 4. Creating and Evolving a Digital Strategy What is a Digital Strategy? What is the Value of a Digital Strategy? Developing and Implementing a Digital Strategy Supporting Digital Strategy Conclusion Chapter Discussion Questions References Chapter 5. Developing a Cloud Strategy Cloud Computing: The Current Reality Developing a Cloud Strategy Cloud Computing Challenges Cloud Vendor Selection and Management Recommendations for Managers Conclusion Chapter Discussion Questions References Appendix A Mini Case: Global Logistics and the Maritime Transport Ecosystem Mini Case: IT Planning at ModMeters Mini Case: IT Investment at North American Financial Section II. IT–Business Partnership Chapter 6. Governance for a Redefined IT The Increasing Importance of Governance Elements of Effective IT Governance IT Governance Evolution Promoting Effective IT Governance Conclusion Chapter Discussion Questions References Chapter 7. The IT Budgeting Process Key Concepts in IT Budgeting The Importance of Budgets The IT Planning and Budget Process IT Budgeting Practices That Deliver Value Conclusion Chapter Discussion Questions References Chapter 8. Managing IT-Based Risk A Holistic View of IT-Based Risk Holistic Risk Management: A Portrait Developing a Risk Management Framework Improving Risk Management Capabilities Conclusion Chapter Discussion Questions References Appendix A Chapter 9. Building a Strong Relationship with the Business The Nature of the Business–IT Relationship The Foundation of a Strong Business–IT Relationship Conclusion Chapter Discussion Questions References Appendix A Appendix B Chapter 10. Enabling Collaboration with IT Why Collaborate? Characteristics of Collaboration Components of Successful Collaboration The Role of IT in Collaboration First Steps for Facilitating Effective Collaboration Conclusion Chapter Discussion Questions References Mini Case: Enterprise Architecture at Nationstate Insurance Mini Case: Transforming IT at Global Digital Imaging Mini Case: Delivering Business Value with IT at Hefty Hardware Section III. IT–Enabled Innovation Chapter 11. Developing Thought Leaders in IT What is a Thought Leader? Thought Leadership and IT Characteristics of an IT Thought Leader Fostering Thought Leaders in IT Conclusion Chapter Discussion Questions References Chapter 12. Managing Disruption in IT Disruption in Organizations Disruption and IT Disruption and the Future of IT Managing Disruption in IT First Steps for IT Managers Conclusion Chapter Discussion Questions References Chapter 13. IT’s Role in a Culture of Experimentation What is Experimentation? Experimentation and IT The Experimentation Life Cycle Getting Started with Experimentation Conclusion Chapter Discussion Questions References Chapter 14. Improving the Customer Experience: An IT Perspective Customer Experience and Business value The Many Dimensions of Customer Experience The Role of Technology in Customer Experience Customer Experience Essentials for IT First Steps to Improving Customer Experience Conclusion Chapter Discussion Questions References Chapter 15. Moving Towards an API Economy What is an API? The Value of APIs The API Economy A Framework for Thinking about APIs Getting Started with APIs Conclusion Chapter Discussion Questions References Chapter 16. Preparing for Artificial Intelligence What is AI? What Are Organizations Doing About AI? Dimensions of AI Management Recommendations for Managers Conclusion Chapter Discussion Questions References Mini Case: Enterprise Transformation at Trustworthy Insurance Mini Case: Innovation at International Foods Mini Case: Consumerization of Technology at IFG Section IV. IT Portfolio Development and Management Chapter 17. Managing Emerging Technologies Emerging Technologies in Business Today Identifying Emerging Technologies Assessing Emerging Technologies Addressing Uncertainty Managing Emerging Technologies Recommendations for Getting Started in ET Management Conclusion Chapter Discussion Questions References Chapter 18. Enhancing Development Productivity The Problem with System Development Trends in System Development Obstacles to Improving System Development Productivity Improving System Development Productivity: What We Know that Works Next Steps to Improving System Development Productivity Conclusion Chapter Discussion Questions References Chapter 19. Transforming to DevOps What Problem is DevOps Solving? What is DevOps? DevOps Challenges Getting Started with DevOps Conclusion Chapter Discussion Questions References Chapter 20. Managing IT Demand Understanding IT Demand The Economics of Demand Management Three Tools for Demand Management Key Organizational Enablers for Effective Demand Management Conclusion Chapter Discussion Questions References Chapter 21. Application Portfolio Management The Applications Quagmire The Benefits of a Portfolio Perspective Making APM Happen Key Lessons Learned Conclusion Chapter Discussion Questions References Appendix A Mini Case: Project Management at MM Mini Case: Working Smarter at Continental Furniture International Mini Case: Introducing Agile Development at American Attire Index

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