Experiencing MIS, Global Edition (8th Edition)[2020] - Original PDF

دانلود کتاب Experiencing MIS, Global Edition (8th Edition)[2020] - Original PDF

Author: David M. Kroenke

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Experiencing MIS, Global Edition (8ed edition)[2020]

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In Chapter 1, we claim that MIS is the most important class in the business curriculum. That’s a
bold statement, and every year we ask whether it remains true. Is there any discipline having a
greater impact on contemporary business and government than IS? We continue to doubt there
is. Every year brings important new technology to organizations, and many of these organizations
respond by creating innovative applications that increase productivity and help them accomplish
their strategies.
Over the past year, we’ve seen long-discussed innovations take big leaps forward. Digital reality
(sometimes called virtual reality) really took off. Microsoft (HoloLens), Meta (Meta 2), and
Facebook (Oculus Rift) released their digital reality devices. The reviews for these devices from
early adopters were glowing. These devices will create entirely new types of companies and could
change the way people live, work, shop, and entertain themselves.
Smart devices dominated the annual Consumer Electronics Show (CES) again this year. Selfbalancing
motorcycles, ultra-thin (2.5 mm) TVs, and Bluetooth-enabled smart cycles were a hit
at the annual display of the latest innovative products. Businesses see the potential value in smart
devices. They also recognize the need to collect, store, and analyze the data these devices will generate.
As a result, job candidates with skills in analytics, business intelligence, and Big Data are all
in high demand right now.
In addition to changing the ways we live and gather data, recent innovations are changing
the way companies work, too. For example, over the past year Amazon experienced tremendous
success using Kiva robots in its fulfillment centers. It expanded their use to 20 warehouses around
the world. These 45,000 Kiva robots have reduced operating costs by 20 percent ($22 million per
warehouse); they have also reduced click-to-ship times from 60 minutes to just 15 minutes.1 If
Amazon rolls out these robots to all of its 110 warehouses, it could save billions. Technology—in
this case, an automated workforce—is fundamentally changing the way organizations operate.
It’s enabling them to be more productive, innovative, and adaptable.
Another technological advancement that made huge strides over the past year was self-driving
cars. Tesla Motors turned a regular car into a self-driving car by simply pushing out a software
update. The nearly autonomous vehicles have logged more than 1.3 billion miles on autopilot (with a
few minor traffic incidents). Google, Mercedes Benz, and nearly all other automobile manufacturers
are running full tilt to turn their traditional cars into fully autonomous smart cars. A recent study by
Intel estimates the self-driving vehicle services to be worth $7 trillion by 2050.2 Consider what would
happen if Amazon started using self-driving trucks. It could reduce shipping costs by 80 percent!
Of course, not all of this year’s technology news has been good. Large-scale data breaches
continue to be a major problem. Friend Finder Networks (412 million), Dailymotion (85 million),
Fling (40 million), and MySpace (164 million) all suffered enormous data losses. In fact, this year
we found out about the largest data breaches ever. Yahoo! announced that it experienced data
breaches in 2013 (1 billion) and again in 2014 (500 million). Unfortunately, it chose not notify
users about these data breaches for years.
And these are just a fraction of the total number of organizations affected this year. Organizations
saw a jump in the number of attacks from highly organized international hacking groups.
The world saw the largest coordinated attack of critical systems using cryptographic ransomware
ever. WannaCry malware crippled hundreds of corporate systems including but not limited to
UK’s National Health Service, FedEx, Nissan, Russian railway systems, Hitachi, and Renault.
This edition of the text has been updated for these developments as well as normal revisions
that address emergent technologies like cloud-based services, artificial intelligence, machine
learning, and so on.

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Ebook details:
عنوان: Experiencing MIS, Global Edition 9781292266985
نویسنده: Amazon.com
ناشر: Pearson; 8 edition
زبان: English
شابک: 1292266988, 978-1292266985
حجم: 93 Mb
فرمت: Original PDF

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